Fran Mooney, color and design specialist at Benjamin Moore, gave a fast-paced, highly visual presentation on the Color Pulse 2012 color forecast yesterday. If you haven’t signed up for this FREE webinar, I recommend it. It was among one of the better color trend presentations I’ve seen,…and I’ve been to quite a few. Apparently, their process is like all of our processes: they go to shows and travel, then start to see patterns and trends emerge. However, since they’re Benjamin Moore, they go to WAY more shows than I do, and have access to places that I would never be allowed access. So many thanks to them for putting together a way to allow us to see so much in a short amount of time.
This lightning speed slide show focused on the over-arching theme of “Preservation”. When first heard the word, it sounded relatively cold and “blah”. It made me think of “Self-Preservation” and “Protectionist”. However, Mooney summarized it as “a vision for a sustainable future” and a “call to embrace the rhythms” of the earth.
The four branches of this theme are “Heritage”, “Process”, “Protection”, and “Enlightenment”. As the slide show progressed, Mooney brought out the nuanced meanings of each term and we began to see some trends emerge leading to a sense of community and the idea that “we’re all in this together” or on the verge of a “modern renaissance” .
Without giving too much away, there’s an overall warming trend over the 2011 color palette; with a heavier increase of neutrals and blues. Grays and ivory have become more taupe and blush. Warmer, red-toned colors of the earth increased, while the acidity of yellows decreased.
I think my favorite pallet was the one of “Protection” which focused on hardness and defense, with a pearlized luster underneath. (What can I say, I love to romanticize myself as an “urban warrior”, despite the fact that my front porch overlooks a cow pasture.) But notice how romantic the pallet is? And yes, ladies and gentlemen – that is mauve. But is it also Pantone’s Honeysuckle that I spy? I definitely see the Dreamwalls cream, too.
Benjamin Moore "Protection" theme colors 2012
With the exception of a few minor slide glitches, the quality of the presentation was very, very good, and you can earn 1CEU credit. I’d highly recommend everyone try it out. It’s a good solid hour and I have 4 pages of notes to prove it. They also have a “workbox” and iphone app that could be useful at a reasonable price. Click to learn more about Color Pulse 2012. Their next webinar is on February 16, 2011.